Presenting the Incredible Story of United Breaks Guitars: How Social Media Has Changed Customer Service Forever
Dave Carroll: An Inspiring Keynote Speaker
When United Airlines baggage handlers tossed musician Dave Carroll’s beloved Taylor Guitar and refused to accept responsibility, Dave Responded with the song “United Breaks Guitars”, an overnight sensation with over 10 million YouTube views.
Get the United Breaks Guitars Story & Case Study Pack:
The Story Behind the Social Media Campaign including video highlights from Dave's speaking tour
United Breaks Guitars Case Study (University of Toronto Rotman)
Fighting the Social Media Wildfire" Thesis Study (University of North Carolina)
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What Our Customers Are Saying
“Dave was a huge hit with our customers and the media at our client summit…His United Breaks Guitars story really brought home for our audience just how much impact a single consumer can have on a global business today”
Jason Mittlestaedt CMO, RightNow Technologies
“Our company audience of 1200 [was] inspired and emotionally driven to tackle the challenges of the coming year. I have never seen a performer capture the hearts and imaginations of our employees like Dave did…when he was done I witnessed the longest standing ovation I had ever seen”